The Mobile Enterprise App: Are They Really Worth It?

We’ve all heard it before; mobile enterprise apps are too expensive, or they take too long to develop, or they are not secure. On the other side of the spectrum, the gurus tell us that we must have a mobile enterprise app, they’re indispensable, that we’ll fall behind if we don’t adopt them.

What people don’t seem to realise is that building apps is not a single solitary road; it is in fact, a set of various roads, some long and winding, some short and straight. Building apps doesn’t need to be long and expensive, but it can be. At the same time, building enterprise apps is not necessarily the solution for everyone, but it is often the better solution.

How companies can use mobile enterprise apps

Using existing apps

There is actually a wide range of existing apps in the market that might be suited to the needs of some companies. The web is laden with top productivity apps lists, top communication apps lists and top you-name-it apps lists that can help you decide what the best solution for you is. While this is the more affordable option, however, it can also be quite limiting in terms of meeting the exact needs of a firm.

Having your own apps built

On the opposite side of the spectrum, companies can choose to have their enterprise apps built by professional developers, who will be able to design apps that meet the firm’s exact needs. This is a rather costly option, but it allows companies to meet their exact requirements and to create optimal apps.

Building your own apps

But there is a middle ground. Companies such as Fliplet have begun to offer tools that allow firms to easily build apps tailored to their needs and with no coding required. This option requires only a small amount of time to build apps, and is far more affordable than having them developed externally. Apps can also be optimally tailored to firms’ specific needs, and updated regularly if the need arises.

Despite the range of possibilities available, businesses still seem rather reluctant to adopt mobile apps, and are generally distrustful as to whether the benefits of mobile apps truly outweigh the costs. In order to dispel some of these doubts, let us look at some of the common misconceptions surrounding enterprise apps and their adoption.

mobile enterprise apps

Common misconceptions about enterprise apps

You need someone with development skills to build apps

Firms considering adopting enterprise apps are often put off by the technical difficulties associated with it. Indeed, normally you do need development skills to build apps, but in the last few years, a number of enterprises have arisen that offer an alternative solution: online app builders. This particular solution does not require development skills at all, and anyone within a firm can easily use it to build apps.

This approach is set to revolutionise the way enterprises work by bringing the possibility of enterprise apps within reach of all companies, big or small.

Apps take a long time to develop

Reports tell us that mobile apps take between 2 and 12 months to develop, depending on their complexity. On the contrary, apps created using systems such as Fliplet do not take long at all to develop, as they include an instinctive easy-to-use interface that allows users to quickly create and design in-app pages without writing a single line of code.

The system Fliplet offers takes approximately 15 minutes to learn, and not much longer to have the first app published on a device. Content can also be instantly updated at any time, and apps are automatically updated to respond to the release of new operating systems and mobile devices.

Apps are very expensive to develop

According to reports, the average total app development cost is $120-150k. Mobile Helix also reports that 65% of decision-making IT executives find development costs the largest contributing factor for their slow development and adoption of enterprise apps.

These figures show that executives are still viewing app development as a single process with no alternatives, where an external developer is given the task of building the app. This particular course of action is indeed very expensive, but, as noted earlier, it is not the only possible course of action.

Fliplet and other similar companies offer solutions that are affordable no matter the size of the company, and which allow companies to have total control over app development and maintenance alike. These tasks can be carried out by any non-technical members of the company, with no need to hire an external contractor.

Apps aren’t secure

A common concern about enterprise apps is that they won’t be able to securely handle sensitive information. However, the opposite is true: apps normally integrate with organizations’ existing mobile security systems and solutions. Fliplet, for instance, offers not only this, but also flexible cloud and hosting options based on each company’s needs.

Apps not only offer security in terms of the information handled, but also follow the general security standards set by app marketplaces such as the App Store and the Google Play store.

Apps are not flexible enough

The prospect of apps might seem daunting to many companies who have never used them before. Common concerns are doubts about the ability of apps to work for multiple devices, platforms and operating systems.

Apps created with Fliplet work on both Android (4.2 and later) and Apple (iOS 6 and later) smartphones and tablets and can be instantly viewed on mobile devices via the Fliplet Viewer app. Other solutions are likewise designed to work on a variety of devices and operating systems.

Offline working

Finally, it is worth pointing out a unique feature to apps that brings an unexpected yet highly valuable benefit: the opportunity to work offline.

Many enterprise apps now offer the chance of offline working, which is highly valuable for those working during commutes or in remote areas without access to WiFi. Offline data syncing requires complex back-end systems which can be expensive and difficult to build, so this feature is most affordable when developing apps using an online app builder.

Offline features include the ability to capture data and store it locally on the device until it reconnects to the internet, when the data is updated online and across devices.

mobile enterprise apps


In conclusion, enterprise apps, contrary to popular belief, are really not that difficult or expensive to adopt. Their benefits are immense and far outweigh the costs and challenges. With today’s vast possibilities, no company, no matter its size, technical workforce or budget, should be able to adopt enterprise apps with no problem.